The Storyteller
MRITby The Storyteller
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MEDIA & REPUTATION INTELLIGENCE

Understand the story around anything.

Discover public evidence, follow the conversations that matter, and build a living intelligence history for your organisation.

Live discovery
News + web
YOUR INTELLIGENCE HOME

Welcome to MRIT.

Follow stories and MRIT will remember how they change over time.

Following0Tracked stories
History0Cloud snapshots
Activity0Recent events
WorkspaceGuestLocal only
INTELLIGENCE HISTORY

What changed recently?

Latest tracked-search snapshots.

0 snapshots
Sign in to build cloud history.
FOLLOWING

Your watchlist

Stories MRIT remembers.

Nothing followed yet.
ACTIVITY

Workspace activity

Searches, follows and cloud events.

Activity begins after sign-in.
PERFORMANCE INTELLIGENCE

See what changed, month by month.

Compare public visibility with connected-account engagement, follower growth and platform performance. MRIT keeps verified platform analytics separate from public-web intelligence.

Best month—Waiting for history
Engagement—Connect social analytics
Follower growth—Connected accounts only
Strongest platform—No platform data yet
MONTHLY CHANGE

Performance over time

Public visibility and connected engagement shown on separate scales.

3 months
Sign in and build history to compare months.
Public visibilityConnected engagement
PLATFORMS

Which platform is doing better?

Verified analytics when connected.

No connected analytics yet.
COMPARE

Brand, topic or campaign vs another

Compare tracked public-intelligence histories across the selected period.

MRIT history
VS
Follow at least two stories to compare them over time.
CONNECTED ANALYTICS

Your social performance in one place

Once a platform is authorised, MRIT can store its available monthly/daily analytics so you do not have to log into each network just to compare performance.

0 connected
Verified platform API/account dataMRIT-derived calculations from stored evidenceUnavailable stays unavailable — never fabricated
Platform APIs expose different metrics and historical windows. MRIT will display only what each authorised platform legitimately returns. Broad public social listening remains separate from owned-account analytics.
PLATFORM INTELLIGENCE

Track an organisation or campaign by platform.

Enter the name people know, add the official handle if you have it, then choose a platform. MRIT separates public platform discovery from verified owned-account analytics so impressions, reach and follower data are never guessed.

VIEW WINDOW
Public discovery + connected-account performance
Posts—Connected account
Engagements—Likes + comments + shares
Impressions—Verified when available
Reach—Platform supplied
Follower growth—Selected window
Public appearances—Indexed platform evidence
ACCOUNT PERFORMANCE

Selected platform analytics

Choose a platform and analyse a target.

NOT CONNECTED
Public discovery works now. Impressions/reach require an authorised account connection.
No connected metrics yet.
MRIT shows Verified for authorised platform analytics, MRIT-derived for calculations from stored data, and Unavailable when a network does not expose a metric.
TOP CONTENT

Posts driving performance

Post-level metrics appear after the selected account is connected.

No verified post-level data yet.
PUBLIC PLATFORM DISCOVERY

Indexed platform footprint

Public profiles, posts and mentions that search providers can discover on the selected network.

0 public results
Enter a target and choose a platform.
DISCOVER

What should MRIT investigate?

Evidence found—Search to begin
Unique voices—Sources carrying the story
Period change—Prior equivalent news period
Visibility Pulse—MRIT-derived pilot signal
MOMENTUM

Conversation over time

LIVE
Search to build the timeline.
CONCENTRATION

Who holds the conversation?

No source map yet.
NETWORK

Who's talking about this?

Recurring publishers, sites and public voices shaping the visible conversation.

0 voices
Run a search to map the conversation.
EVIDENCE FEED

Public mentions

Every item links back to its source.

0 results
Your intelligence feed will appear here.
Searching public sources...MRIT is checking entity-relevant evidence only.